Senior Digital Marketing Manager

West London base with

Salary c.£90k plus benefits

Ref #TP451326

*Permanent right to work in the UK essential – no sponsorship potential*

🔦 Position Overview

Luxury brand operating in over 100 countries seeks senior Comms and Digital Marketer to drive UK e-commerce strategy and lead digital growth during an exciting period of expansion and innovation.

🪴 Lead digital campaigns that drive measurable growth across e-commerce and social channels

📈 Shape content strategy for product launches and site enhancements on owned platforms

🤝 Build and manage CRM loyalty programmes to increase customer retention and lifetime value

🌍 Collaborate with global teams to balance local market insights with brand consistency

📒 What you’ll be doing from Day 1

·      Define and lead digital campaigns with media partners

·      Develop and optimise product content and SEO strategy

·      Manage digital marketing budget and agency performance against KPIs

·      Build CRM strategies to grow customer loyalty and repeat purchase rates

·      Lead social content calendar development across key platforms

·      Identify and evaluate new digital opportunities and emerging channels

·      Coordinate cross-functional projects with global and UK teams

🌟What we are looking for

·      Senior level experience in digital marketing within FMCG or consumer brands

·       University degree, and ideally, an MBA

·       Proven experience leading cross-channel digital campaigns targeting B2C audiences

·       Strong knowledge of social platforms including TikTok, Instagram, and YouTube

·       Experience managing agency relationships and cross-functional marketing teams

·       Demonstrable project management skills with ability to prioritise multiple workstreams

·       Strong analytical abilities and strategic thinking with excellent communication skills

·       Experience working with influencers and data-driven marketing activations

·       Self-starter mentality with entrepreneurial mindset and problem-solving approach

Why apply?

·       Competitive salary and permanent contract security

·       Work within a family-oriented culture that invests in employee development and career progression

·       Lead significant digital initiatives within a fast-growing FMCG business with genuine innovation at its core

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